2020 Headliners
Jessica Baird
Jesssica Baird started Socially Lashing in 2020. After 10 years in the beauty industry, Jessica found her true passion in building a welcoming community, while promoting the idea of group education and networking.
Jessica strongly believes that many opinons are better than one and that it is important to present all information (including opininons and facts) with education. She tries to learn from every experience and see what she can learn from each situation. Jessica belivesthat there is a positive way to bring people together to create group success.
Jessica also owns CPC Beauty in Howell, Michigan and is a single mom who enjoys a night in watching movies and crafting.
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Jazmine Backous
8 years ago Jazmine Backous made the leap from her long time job as a Dental Assistant to starting her very own company. During this time, lash extensions were just hitting the scene in Canada + there were a very limited number of products out there. She decided it was time to lash out for better. 2012 is when Lashin Out was born.
Jaz dreamt of creating premium lash brand that did not compromise on quality, aesthetics or values. She brings many strengths from her past profession including her steady hand, meticulous sanitation + undeniable work ethic.Lashin Out is 100% Indigenous owned/operated and built on the foundation of strong women, hard work & passion. She aspires to bring a positive change to this industry through product knowledge and honest customer relations.
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Jessica bradley
Owner and artist of Vici Collective, Jessica S. Bradley (Gadzalinski) started her career in the salon spa industry at the age of 15, where she surrounded herself in beauty trends; both in hair & makeup, and fashion.
Self taught in photography and utilizing the hair/makeup knowledge gained from the hair salon she worked at, Jessica created fashion and beauty photography that was unique to Wisconsin & lead her to work with models and designers across the country. Jessica went on to pursue her photographic career and graduated in 2014 from University of Wisconsin - Milwaukee with a Bachelor's Degree in Fine Arts. She immediately went on to work in the fashion industry and lead the Greater Milwaukee area in lingerie sales and education.
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Andrea caban
Peace, Luv & Beauty's Founder, Andrea Cabán is a licensed Esthetician and has been providing advanced eyelash extensions & eyebrow artistry services for over 10 years! Over the past decade she worked with an academy training and mentoring licensed beauty pros throughout California. In 2019 she opened Peace, Luv & Beauty in Santa Clarita and has been saving one lash at a time! Aside from being a 4 time certified lash artist, she has also been awarded eyebrow artistry and body sugaring certifications.
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JENA CASH
Jena created SoCo Lashes after being in the industry for over 18 years. Over the years, Jena has perfected various lashing techniques and methods, then began training and certifying other lash artists.
From the love of teaching, Jena is now moving forward into the Lashing Industry to offer physical training and online training. Lashing is Jena's life work. While making sure SoCo Lashes will always deliver the best for its customers and their clients. Jena works hard to always develop new lashing techniques and identify new training possibilities to make sure lash artists using our products can deliver the best services to their clients.
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Lauren Del Bianco
Lauren Del Bianco is the founder of LashEyeCon. She wanted to create a place where every lash artist can feel that they have a home, especially if they have felt like as outcast. No matter how someone looks, their age, their identity or level of artistry.
Lauren created LashEyeCon to not fall into the status quo but to bring a unique approach to the eyelash industry. Having a professional vibe, with a personal touch to show off who she is beyond the brand. By being transparent, relatable and showing up online to connect with her audience (without perfectly being done up all the time),
LashEyeCon has built a strong. loyal audience by showing that they too are human. To connect on a deeper level with others by humanizing the brand. They are here to make a difference in anyone they speak to, educate or connect with online or in person.
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SAM Devereaux
Sam Devereaux is the face behind The Lash Enthusiast Collection. She is a aster esthetician and have been in the beauty industry for 6 years with lashes being her main passion for the last 5 years. She is also an educator part time
Ever since Sam can remember, ahe has always had a love for fashion and never knew that she would actually incorporate it into what she does now.
Back in 2015 she made hervery first lash tee and gave them to all herclients as gifts. To her surprise she received a lot of inquires from other lash artists and followers on Instagram who saw them.
Years later, she was finally ready to go all in. Sam gets so much pleasure being creative not only behind the chair, but in an entire different area and can't wait to share more lash inspired apparel with you.
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Anna Gavrila
Anna Gavrila left her successful business in Romania to build the American dream and a family. After purchasing a Signature Brows & Lashes, Anna also started her eyelash extension line, Face Factor.
With a passion of wanting to create quality products and develop a European based education system with her expertise- Anna is building her lash empire , while she makes her impact on the industry.
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Mackenzie Graham
MacKenzie Graham is the Founder of Macklash and is a licensed esthetician who specializes in Volume eyelash extensions and Microblading. She has been offering lash services for over 5 years and is a perfectionist when it comes to her craft. She jumped into Microblading July of 2019 and has fallen in love with it as well. Her attention to detail is unparalleled when it comes to giving you exactly what you want!
MacKenzie is also a trainer and business coach with a passion to help others become the lash bosses they are. She also shares her success secrets on her YouTube channel.
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Christina Perez
Christina Perez is an award winning lash expert and owner of Siren & Proper. A lash lounge and brow bar with 2 locations in Grand Rapids, Michigan.
With her extensive experience within the beauty industry, Christina has taken courses with many of the top lash brands in the world and has worked with many of the top industry leaders. All while the industry developed and grew over time.
Christina uses her knowledge to help other lash professionals understand that as the industry grows there is always nenw information available. With common misconceptions and misinformation in the industry- Christina takes an unbiased approach to sharing what she has found over her time in the industry to educate lash professionals at different expereince levels.
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Sarah Pennington
Sarah Pennington founded The Lash Collection in 2008. The Lash Collection is a USA-based eyelash extension supply company that offers premium eyelash extension products & training to lash artists around the world.
Years of devotion to safe, beautiful lash application led to Sarah becoming one of the most sought after artists in her region. This led to her opening the first eyelash-only salon in Atlanta, Georgia, and becoming the first eyelash artist in the USA trained in Russian Volume lashes. The need and desire to create eyelash products of unparalleled quality to be used on the most sophisticated clientele was at the heart of building The Lash Collection.
Through extensive research & testing, meticulous formulation, and dedication to lash artistry, Sarah has helped to raise the bar for the lash industry. Creating groundbreaking cleanser, adhesives for every artist in every climate and our lashes that were personally designed for quality.
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Instagram
ERIN TAYLOR
Erin is a multi-certified lash artist who specializes in Mega Volume as well as a certified Tooth Kandy designer. She started Monarch Lash Co. LLC when she was 20yo. and spends most of her time in the studio where she focuses her undivided attention on providing the highest quality experience. When she’s not in the studio you can find her with her 2 fur babies and wonderful life partner, at the tattoo shop, gym, or thrifting!
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2020 Headliners
Alison Alhamed (R+Co VP of social media & community)
As R+Co’s Vice President of Social Media and Community, Alison is building R+Co’s community of hairdressers, leading the brand’s social media innovation, strengthening the brand’s digital and social media footprint, coordinating unique collaborations between icons and influencers, and bringing R+Co even closer to stylists and salons through the brand’s R+Co Love affiliate program. Alison continues to contribute to Modern Salon, where she served as Editor in Chief prior to joining R+Co. For more than a decade, Alison was the content strategist for all of Modern Salon’s digital channels, educational events, monthly print magazine and social media platforms. Throughout her career, Alison has built countless stylist and salon recognition programs to shine light on emerging talent, while connecting beauty manufacturers with the community of stylists, influencers and iconic industry veterans. As a licensed cosmetologist, Alison has a deep understanding of the salon industry and regularly presents on how to build and strengthen social media communities and engagement. Alison was named one of Folio magazine’s 13 Under 30 Emerging Leaders in Publishing, and has judged, attended and presented globally at nearly every major industry competition and event in pro beauty.
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Carolyn Baird (accountant BA, Certified Fraud examiner)
Carolyn is the founder and principal owner of CB Accounting and has over 30 years of experience in the accounting industry. Carolyn’s expertise spans a wide variety of industries. She leads her team with a focus on providing personalized service to each of her client’s needs. Carolyn is also an expert tax strategist and enjoys helping her clients save thousands of dollars on taxes. In her spare time when she is not crunching numbers, Carolyn enjoys a fast motorcycle ride, cruising the lake shore dunes in her Jeep, and nestling up with a good book.
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Dr. Michael Berry (Chiropractor)
Dr. Michael Berry is a Chiropractor with Elevate Chiropractic in Brighton, Michigan. attended Grand Valley State University before transferring to Palmer College of Chiropractic to finish his Bachelors of Science degree and his Doctor of Chiropractic degree.
Dr. Berry is part of a team of chiropractors that are knowledgeable in spinal and chiropractic adjustments. The purpose of spinal adjustments is to return the spine to a natural state of health and to reduce pain, muscle spasms, and nerve irritation, so you can enjoy your life pain free.
Dr. Berry prides his reputation on aiding in clients with overuse injuries. Most injuries are caused by overuse and repetitive stress injuries. Overtime, small tasks done with poor posture can lead to acute and chronic pain, which can result in reduced productivity, lost time from work, disability, and an inability to perform daily tasks.Dr. Berry understands the stress and pain patients have and can analyze, diagnose, and create an individualized treatment plan He prides his work on his approach to explain treatments and help rid the pain and discomfort and improving bone and muscle health.
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Nichole sadek (Small Business attorney)
Nichole was raised by entrepreneurs and do-it-your-selfers. She also married a business owner, who is part of a family of business owners. Needless to say, Nichole has a passion for helping the unsung heroes of the world, the small business and the family unit.
It didn't take long for Nichole to realize that law firms are actually no fun to work for and viewing her days in 6 minute intervals was absolutely soul-sucking for everyone involved. As a direct result of her discontent, cynicism, and (doubtlessly unreasonable) intolerance for things that don't work right, Sadek Law was founded with the mission of completely changing how people interact with legal services (I know - pretentious).
Her business clients love her for her blunt, pragmatic, yet sometimes cantankerous nature. Standing over 6 feet tall in a power suit with a resting annoyed face and the disagreeableness of a cat, they are all glad she is on their side.
Her estate planning clients, however, love her for her efficiency, strategic mind, and complete inability to keep a straight face when a baby (human, animal, whatever) enters the room.
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Maryam suliman (Creative Design Expert)
Maryam is the face behind Design Mushroom, She has over twenty years experience as a Visual Digital Designer/Creative.
She believes there are no boxes in design so she NEVER limits herself. She loves exploring different fields both digital and print. Designing is her passion, it gives her great pride and excitement to be part of projects that allows her to create engaging material for both marketing and sales.
Maryam's passion and hunger as a designer keeps growing and she is continuously evolving. She specializes in dynamic digital layouts, typography, photography, social media, email marketing and much more.
Maryam's strong technical skills, in both Adobe and Microsoft programs allow the flexibility and knowledge to move to and from different platforms. As a strong composite designer Maryam also loves planning and organizing creative processes.
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